Exterior painting
Google Ads for exterior painting.
Exterior jobs are the biggest tickets in residential painting — and they’re booked well before the weather turns.

Exterior painting
How we approach it
Exterior painting depends on dry weather, so homeowners plan ahead. Campaigns that start several weeks before the dry season fill the calendar before competitors raise their budgets.
What works
- Exterior campaign separate from interior
- Budgets rising in late winter and spring
- A landing page with full-house before-and-afters, prep work, products and warranty
- Forms that ask about home size, stories and timing
- Pausing or lowering spend once the season’s schedule is full
Related
More for painting contractors
- Painting marketing
- Google Ads for painting contractors
- Facebook & Instagram ads for painting contractors
- Websites for painting contractors
- SEO for painting contractors
- Google Ads for cabinet painting
- Google Ads for commercial painting work
- What a painting lead should cost on Google Ads — and how to bring it down
- Google Ads for interior painting
Next step
Want a second opinion on your painting ads?
Tell us what you’re running and what you want more of. We’ll reply with what we’d change first.