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How Our Services Drive Real Leads and Measurable Growth

You shouldn’t pay for ads that get traffic you don’t need or clicks that don’t convert. At ALTURA Marketing Group, we help local businesses turn ad spend into real calls, booked jobs, and predictable customers — not just clicks or empty promises.

We specialize in three core services built around high-intent searches and lead quality — the exact thing local business owners told us matters most.

Google Search Advertising

Google Search Ads put your business in front of people who are already looking for your service. These are high-intent prospects — not passive browsers — searching with a clear problem and ready to take action.

Instead of hoping someone finds you, Search Ads place your business at the top of results when keywords related to your service are typed in. That means your ad shows up at the exact moment demand exists.

We build and manage campaigns with one clear goal: turn searches into calls, form submissions, and booked jobs — not wasted clicks.

Our process includes:

  • Researching and targeting high-intent keywords specific to your local market

  • Writing ad copy designed to attract qualified leads, not price shoppers

  • Structuring campaigns to control spend and prioritize the most profitable searches

Once campaigns are live, we continuously optimize to improve lead quality and lower cost per conversion. That includes refining keywords, filtering out low-quality traffic, and adjusting bids based on performance — all with your bottom line in mind.

You’ll know exactly what’s working because we focus on clear, simple reporting: how many leads came in, what they cost, and how they impact your business.

Google Search Ads are ideal for local business owners who want fast visibility, measurable ROI, and predictable lead flow without relying on referrals or hoping organic traffic shows up.

Show up when people are actively searching for your service.

Google Local Service Ads

Get Consistent Calls From People Actively Looking for Your Service

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person using MacBook Pro

Google Local Service Ads are designed for one thing: connecting your business with people in your area who need help right now. These are not casual browsers — they’re high-intent prospects ready to call, message, or book.

Instead of paying for clicks or impressions, Local Service Ads allow you to pay only for real leads. When someone contacts your business through the ad, that’s when you’re charged.

We handle the entire process so you don’t have to deal with Google’s setup, paperwork, or ongoing adjustments.

This includes:

  • Full account setup and business verification

  • Optimization to improve lead quality and volume

  • Ongoing management to keep costs efficient

Your business appears in the trusted Google LSA section at the very top of search results — a placement that builds instant credibility and drives higher call rates.

For local business owners who want predictable calls without guesswork, Local Service Ads are one of the most reliable ways to generate leads on autopilot.

Social Media Advertising

Turn Scrolling Into Real Inquiries and Booked Jobs

Social media ads aren’t about likes or followers — when done correctly, they’re a powerful way to generate real leads from local customers who are ready to take action.

We use platforms like Facebook and Instagram to put your offer directly in front of people who match your ideal customer profile in your local market. This allows you to reach prospects before they start comparing competitors.

Every campaign is tailored to your business, your service, and your location.

Our approach includes:

  • Precise audience targeting based on location and intent signals

  • Ad creative that speaks to real problems your customers have

  • Continuous optimization focused on lowering cost-per-lead

The goal is simple: bring the right offer to the right people at the right time, without wasting ad spend on audiences that won’t convert.

This is ideal for local businesses looking to scale beyond referrals and build a more predictable, controllable flow of new leads..

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Ready to boost your leads? Reach out and let's get started today.