Google Ads Cost Landscaping Company

Landscaping is one of the most nuanced Google Ads verticals in home services — because your cost per lead is almost entirely determined by your service mix, not just your market. A lawn care campaign and a hardscape campaign in the same city, run by the same company, will produce completely different CPCs, conversion rates, and ROI profiles. This guide breaks down every variable so you know exactly what to budget and what to expect.